Multilingual Coke Commercial Sparks Debate -
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Multilingual Coke Commercial Sparks Debate

Voice of America - 03 Feb 2014
Coke's ad features the song “America the Beautiful,” which is often considered the second national anthem, sung in several different languages by a multiethnic cast of singers. The song was sung in English, Tagalog, Spanish, Hebrew, Hindi, Keres and ...
coke commercial

'American Made' Review: Exhilarating, fun and provocative

Rappler - 19 Sep 2017
In fact, Liman's film, about the misadventures of real-life commercial pilot-turned-drug runner Barry Seal (Tom Cruise), feels frightfully and humorously current despite its being committed to its period setting. America hasn't changed much. It is ...
coke commercial

1 of 3 who smuggled 25 pounds of coke into Warren gets 30 years

Youngstown Vindicator - 09 Sep 2017
The vehicle was then transported on a commercial carrier to the Pat Catan's plaza at the corner of Youngstown and Ridge roads, where DEA and Warren police conducted surveillance and watched Williams and Cleveland take the Volkswagen after it had ...
coke commercial

Coke's VP of digital sales and marketing departs for McKinsey

CampaignLive - 05 Sep 2017
Elkins has joined McKinsey as a partner. His role is focused on growing the business through marketing and sales. He held his most recent post at Coca-Cola for over four years. Before that Elkins spent two years as commercial director, digital and ...
coke commercial

Coke's 'America Is Beautiful' Super Bowl commercial earns raves - 06 Feb 2017
Coca-Cola's Super Bowl commercial captures all that is beautiful about America — including its diversity. The minute-long ad, which originally aired in 2014, shows different American landscapes and people of all ages and ethnicities as “America The ...
coke commercial

Shufersal's private label cola takes on coke

Globes - 27 Aug 2017
Abercohen: "Since early 2016, competition has been in the hands of the fourth chain (the discount chains, S.M.), Mega and YOU's 200,000 square meters of commercial space, and 70,000-80,000 square meters of their organic commercial space. Competition ...
coke commercial

What's That Song From the New Coke Commercial?

PigeonsAndPlanes - 23 May 2017
The commercial: The new Coke commercial is called "Guess My Name" and runs internationally throughout summer 2017. The song: The feel-good track is by Virginia duo Sunny & Gabe and it's called "Vacay." Gabe, the producer of the duo, explains:.
coke commercial

Femsa launches €2.5bn offering in Dutch brewer Heineken

Financial Times - 18 Sep 2017
Femsa, the Mexican group whose Coca-Cola Femsa venture is the world's largest Coke bottler by volume, earlier announced it had launched an IPO for up to €2.5bn – or some 5 per cent – in Heineken Group, according to a statement filed to the Mexican ...
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Coca-Cola and automobiles provide lessons on branding

The Standard - 02 Sep 2017
The car was originally a luxury item, but later it found commercial uses, ushering in a huge sector in not just manufacturing cars and their components, but transportation of goods and human beings. Trucks and matatus transport goods and human beings ...
coke commercial

Super Bowl Reruns? Coke Poised to Run Previously Aired Ads - 01 Feb 2017
The marketer as of Wednesday planned to run two previously aired 30-second spots, one for Coke and one for Sprite, according to people familiar with the matter. A Coca-Cola Co. spokeswoman would only confirm that the marketer has secured time to run ...
coke commercial

Coke Kicks Off the Summer With a Cute Beachside Romance

Creativity - 30 May 2017
As U.S. summer gets going after Memorial Day, Coca-Cola is promoting itself as the beverage of choice for beach and pool-side flirting with a series of cute romantic spots. A 60- and 30-second spot, "Break the Ice" kicked off in cinemas and on TV over ...

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