Multilingual Coke Commercial Sparks Debate -
coke commercial

Multilingual Coke Commercial Sparks Debate

Voice of America - 03 Feb 2014
Coke's ad features the song “America the Beautiful,” which is often considered the second national anthem, sung in several different languages by a multiethnic cast of singers. The song was sung in English, Tagalog, Spanish, Hebrew, Hindi, Keres and ...
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Scenes from the Daytona Coke Zero Sugar 400

Daily Commercial - 08 Jul 2018
Denny Hamlin's crew close down the pit after he is caught in wreck which is shown on their screens at the 2018 Coke Zero Sugar 400 at Daytona International Speedway in Daytona Beach on Saturday, July 8, 2018. [PAUL RYAN / CORRESPONDENT] ...
coke commercial

World Cup: Meet Iceland's Goalkeeper, Who Moonlights as a Filmmaker

Hollywood Reporter - 22 Jun 2018
Still, in the time leading up to the World Cup, Halldorsson was dividing his time between practice and helming a Coke World Cup-themed commercial that is airing during the tournament in Iceland — a task for which he was uniquely qualified. The spot ...
coke commercial

Coke tries transgender reference in Super Bowl 2018 commercial

Atlanta Journal Constitution - 02 Feb 2018
It may be the first time Coke knowingly referred to a person in a major commercial with that pronoun. A spokeswoman didn't immediately know of another, but she's checking. Check out the ad and the thinking behind it, including why Coke choose to keep ...
coke commercial

Inside Diet Coke's Return to Super Bowl Advertising

Variety - 05 Feb 2018
But as a walk-through of the process behind the Diet Coke commercial shows, sometimes a company must let things proceed unfettered. “We chose Paul as our director because he has this wonderful ability to pull improvised and comedic performances out of ...
coke commercial

Coca-Cola's Super Bowl Commercial Tugs at the Heart Strings

Eater - 02 Feb 2018
While its rival, Pepsi, is trying to wow Super Bowl viewers with a mix of nostalgia and celebrity cameos, Coca-Cola wants to pull at their heart strings with an earnest commercial that celebrates diversity and inclusion. “The Wonder of Us” shows people ...
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Next Stop for Diet Coke's New Look: The Super Bowl - 29 Jan 2018
The campaign by Anomaly Los Angeles, which breaks today, comes as Diet Coke overhauls its logo and packaging, including new slim-shaped cans, while adding four new flavored varieties like twisted mango and ginger lime. The changes, announced ...
coke commercial

Selling Products With a Swelling Score

New York Times - 25 Mar 2018
When the figures on a graffiti mural came to vibrant life in a Coke commercial that debuted during the Olympics last month, they leapt, rolled and scaled buildings to the accompaniment of “In the Hall of the Mountain King,” a movement of Edvard Grieg's ...
coke commercial

Who Is The Girl In The New Diet Coke Commercial?

The Spun (blog) - 12 Feb 2018
Diet Coke has re-branded. The soft drink is now available in several different flavors, including Ginger Lime, Twisted Mango, Feisty Cherry, Zesty Blood Orange. The re-branding has come with some new commercials. The most-popular one is probably the ...

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